The CarbonNeutral Protocol Index

Annex B: Use of the CarbonNeutral Certification Logo

Companies with a current CarbonNeutral® certification are permitted and encouraged to make use of the appropriate CarbonNeutral logo in their communications, which is licensed to clients upon the successful completion of a CarbonNeutral certification.

The logo was designed to enable companies with a CarbonNeutral certification to make a clear, transparent statement about their achievement. The accuracy and transparency of claims is important to protect and enhance the reputation of the business. Displaying the CarbonNeutral certification logo clearly demonstrates that a business has set and met a target for carbon neutrality. Such action is used to show leadership, differentiate from competitors, meet customer demand and engage stakeholders.

Logos are available for all types of certification including CarbonNeutral company, product, business travel, event, fleet, data centres and more, and in various languages upon request. Certification types are detailed in Table 1.

The CarbonNeutral Certification Logo Guidelines, which are sent to a client upon successful certification, govern the application of certification logos, providing clarity on how and where logos can be used as well as the statements that a certified company can make.

Key requirements:

  • To ensure no ambiguity about which company has achieved CarbonNeutral® certification, the certification logo can only be used by the licensee in their own communications and not those of their customers
  • The logo must match the certification achieved
  • Products or packaging may only carry a CarbonNeutral product or CarbonNeutral packaging logo respectively
  • As part of our quality assurance programme and to ensure consistent and accurate use of CarbonNeutral certification by all clients, all usage of the CarbonNeutral certification logo needs to be approved along with any written comments relating to a company’s CarbonNeutral claim or referring to Natural Capital Partners
  • The certification logo must not be edited or copied. If the certification logo is edited or changed in any way it will be invalid
  • If a certification logo is not used in accordance with these guidelines, Natural Capital Partners has the right to withdraw the logo license and request the removal of the CarbonNeutral logo

Annex F: CarbonNeutral® Certification Form

This Certification Form may be revised from time to time within the annual Protocol publication cycle. Visit www.carbonneutral.com/certific... for the most up to date version.